What the Latest Radio Listening Figures Mean for Advertisers
87% of the UK listened to radio last week. Here is why that matters for your marketing budget. The Q1…
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Why Audio Advertising Is a Winning Play for Rugby Brands
Rugby is booming. With the Men’s and Women’s Rugby League World Cup 2026 on the horizon, brands targeting rugby…
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Foster Care Fortnight 2026: Why Audio Advertising Should Be Part of Your Campaign
Foster Care Fortnight 2026 takes place in May. To make the most of it, campaign planning should begin now.
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Rayo launches on Android Automotive: what it means for UK advertisers using audioXi
Expanding radio reach into the connected car We’re making Bauer Media’s radio stations even easier to access. With the launch…
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Why UK Holiday Parks, Hotels, and Resorts Are Turning to Audio Advertising
Something is shifting in how British people think about their holidays. Fewer are reaching for the passport. More are looking…
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Happy World Radio Day 2026
Every year on 13 February, the world celebrates World Radio Day, a global recognition of radio’s enduring role in informing,…
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Local Radio Advertising: What the Latest Listening Figures Mean
Local radio advertising helps small businesses reach engaged audiences at scale. Discover what the latest listening figures mean for your business.
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Audio Advertising for Local Businesses: Why It Still Works (and Why It’s Built for Every Budget)
Audio advertising for local businesses isn’t just resilient – it’s affordable, flexible and built for every budget. From start-ups to established brands, discover why audio remains one of the most effective ways to reach local customers.
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Apprenticeship Week Advertising: How to Reach Learners and Parents at Scale
Apprenticeship Week advertising packages with Bauer Media start from £650 for a one-week campaign.
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Audio isn’t just “back” – it’s better aligned to small business needs than ever before
Audio advertising, across radio and digital audio, is firmly back in the spotlight. And crucially, it’s now better aligned to small business needs than ever before.
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Nick Bright joins KISS – and why it matters for local audio advertisers
Nick Bright’s arrival strengthens the afternoon schedule on KISS, making it an even more valuable space for local advertisers that want to be remembered, not skipped.
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What are Pixel Conversions and What Do They Mean for Advertisers?
Pixel conversions help advertisers understand what happens after someone hears an audio advert. Rather than relying on assumptions or awareness…
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Programmatic Audio Advertising in the UK: Your Questions Answered
If you’re searching for programmatic audio advertising, chances are you’re looking for a smarter, more targeted way to reach listeners,…
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Audio Advertising in 2025: ROI, Growth & Why Brands Chose Audio
Audio advertising delivered record listening, stronger ROI and smarter targeting in 2025. Discover why brands invested in radio, digital audio and podcasts – and how Bauer Media helps advertisers grow.
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Podcast Advertising for Agencies: A Practical Guide
Discover how podcast advertising helps agencies reach engaged audiences through trusted, brand-safe podcasts. Plan, target and measure podcast advertising alongside radio and digital audio with Bauer Media.
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