Advertise your business to over 1.1 million people across the South over a month.

  • We reach 1,703,000 adults, that’s 35% of the population*
  • We reach 1,450,000 main shoppers, that’s 35% of main shoppers*
  • We reach 1,570,000 car owners, that’s 36% of all car owners*
Source: RAJAR, Combined TSA, 6 months PE Jun 23. Surveyed as HRB South of England and GHR, Berkshire, Bucks, Beds, Herts, Surrey & East Hants combined. Trading Numbers *Predicted Cumulative 13 week reach.

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Advertising on the Radio in the South

We carefully choose, research and painstakingly craft the mix of music we play. We bring you the personalities that entertain, the contests that excite and the news stories that matter, to cultivate the most valuable audience for our customers.


 

Are you essential?

Money worries mean people start to think differently about their spending. Purchase decisions are organised into one of 4 categories: essentials, treats, postponables or expendables. Don’t let potential customers write you off, let us tailor your marketing to show them why you’re indispensable.  

South – Radio Advertising

Radio advertising is efficient

For every £1 spent on radio advertising you get twice as much audience as any other advertising medium.

Radio advertising is trusted

87% of people say that they trust radio making it the uk’s most trusted medium

Radio advertising is always on

Radio has the lowest level of ad avoidance of all media; 16% avoid radio ads v 68% avoid newspaper ads

Radio advertising is relevant

Adverts on the radio talk to the right people at the right time & place with targeted messages

Radio advertising is targetted

Radio is the number 1 platform for targeting and number 1 platform for cost per thousand audience

Radio advertising drives response

Radio has always been a strong “call-to-action” medium, and this is even more true in a world where consumers access brands via the internet.

Case Studies

Sandicliffe Motors – Case Study

Sandicliffe Motors are a family-owned dealership established in Nottingham over 70 years ago. They operate over 11 dealerships across the East Midlands, representing many of the top brands and additionally cater to the used market.

Durham High School for Girls – Case study

Durham High School is one of the North East’s leading independent schools. Catering for pupils aged 3-18, it is unique as being the only girls’ school in County Durham.

Strata Windows – Case Study

Founded in 1981, Strata Windows is a leading supplier, manufacturer and installer of high-quality windows, doors and conservatories.

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