Did you know that 89% of the UK listen to the radio EVERY SINGLE WEEK?
Did you also know that brands using radio advertising get their money back almost 8X ON AVERAGE?
Use the power of our iconic radio brands across the UK to turbo charge your advertising and reach new customers.
Get in touch with us today and we can have chat about how radio advertising can improve your business
We carefully choose, research and painstakingly craft the mix of music we play. We bring you the personalities that entertain, the contests that excite and the news stories that matter, to cultivate the most valuable audience for our customers.
You can find out more about the Backing Brilliant Business initiative at www.radiocentre.org/business
Bauer Audio UK triumphed at last night’s Audio and Radio Industry Awards, with Hits Radio winning UK Station or Network of the Year, and Clyde 1 picking up The John Myers Award for Local Station of the Year.
Also among the top prizes of the night was Best Music Breakfast Show, which was awarded to the Dave Berry Breakfast Show on Absolute Radio.
The event was hosted at the Adelphi Theatre in London and featured live voiceover from Fleur East, as well as awards handed out by Bauer presenters Dave Berry, Harriet Rose, Gemma Atkinson and Mike Toolan. Bauer was recognised in a total of 14 categories, also collecting a flurry of Silver and Bronze awards.
View all the full list of wins here
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AS THEY TURN UP THE VOLUME.
AS PEOPLE GO ABOUT THEIR DAILY LIVES, THEY RELY ON RADIO BULLETINS FOR NEWS AND LOCAL INFORMATION.
People check in for trusted travel & traffic updates, weather forecasts, sports & local news. Tuning in & turning up the volume to stay informed & adapt their plans.
For example, 79% will turn up the volume on their radio during traffic and travel bulletins *
CONVEY YOUR BRAND MESSAGES ALONGSIDE & IN ASSOCIATION WITH THE UPDATES PEOPLE ARE PAYING ATTENTION TO.
Sponsored messages on radio are highly beneficial for brands who are looking to turn up their brand awareness, build trust and gain new customers.
UP YOUR BRAND RECOGNITION NOW.
Together We Create Impact
Get in touch today
* GTN & Radiocentre Travel and Traffic Research by Clark and Chapman – Traffic and travel in a connected world
We are experts in helping organisations within the health, social & care industry build strong relationships with their target audience using highly engaging video content.
Watch how our campaigns create emotional connections
We know how to make creative campaigns work for you.
Together we create Impact
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We are skilled in creating health and social care campaigns.
Whether you are a NHS GP practice, nursing or residential home, prescribing service, dental service, or community care agency, we can help you engage with the people you want to reach.
Watch how our campaigns create emotional connections
We know how to make creative campaigns work for you.
Together we create Impact
Get In Touch Today
FROM DUSK TILL DAWN
People are tuning in.
Whether it’s ..
…that couple sitting together after work, making family decisions…
…that taxi driver in the middle of the night taking a passenger to their destination...
…or that hotel receptionist on a night shift waiting to check in a new guest...
They’re listening to their favourite radio station!
In fact, almost 40% of the people that listen to our radio stations tune in after 7pm*.
Evenings & early mornings are a perfect time
…to remind our local audiences of your mouth-watering menu or drive thru take away.
…to reach our outgoing listeners who are looking for the next place to go during a night out.
...to broadcast your recruitment messages to night-time workers that are looking to change their jobs.
And much more!
Evening sponsorship is cost-effective, and your business can gain from the close relationship between listener and presenter.
Whether you want to reach the night owl customer or the very early bird, we can help you convey your messages in fun and engaging ways with an on-air or online campaign.
Together We Create Impact
Get in touch today
Source: *Rajar Bauer Media Audio UK - Total TSA, PE: Dec 21, 6 months. 1900-0600.
THEY MIGHT NOT BE LOOKING, BUT THEY’RE ALWAYS LISTENING!
WHEN IT COMES TO RECRUITMENT, WE KNOW THAT SEARCHING AND SELECTING THE RIGHT APPLICANT IS KEY.
The reality is candidates who make the ideal match are not really looking for jobs.
COMMERCIAL RADIO CAN EXPAND YOUR SEARCH TO REACH UPTO 37 MILLION WEEKLY LISTENERS IN THE UK.
According to 2020 MRI-Simmons data, radio reaches 84% of the people who plan on looking for a job within 12 months.
And with an on air & online campaign you can even target and reach specific candidates.
You can:
Target job seekers by demographics, age, their profile or positions they are looking for.
Target candidates based on their location.
Measure campaign results and effectiveness.
We know when they're listening, where they're listening & how to reach them. Match the profile of your perfect candidate to our listeners.
Together We Create Impact
Get in touch today
Source: June 2021. Radio Gets the Job Done For Recruitment, Radiomatters.org | 2022. Radio Centre. Commercial Radio at a glance.
IS YOUR BUSINESS HARNESSING THE POWER OF VIDEO TO REACH NEW CUSTOMERS?
We are experts in helping schools, colleges, universities and academies engage with new students using highly engaging video content.
We can help you put yourself in front of thousands of potential students in the locations relevant to you.
We’re experts in education.
Watch the video to find out how
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The pandemic accelerated the digital purchase experience for many motor customers. As we leave the pandemic behind, we’re seeing a combined online & in dealership buying process emerging.
ONLINE CONSIDERATION
Consumers are now becoming much more “self-informed” through visiting multiple websites on their car purchase journey. 24* digital touchpoints are now involved in making a car purchase decision. These touchpoints include seeking third-party reviews as well as manufacturers & dealership branded content.
DEALERSHIP CONVICTION
Offline activities still play a vital role in car purchases. Consumers will visit dealerships to consider their researched, short list of cars in person. They also look for reassurance from the dealership brand & salesperson they interact with.
CONNECT WITH CAR BUYERS AT ALL PARTS OF THEIR JOURNEY
We can help you reach online car researchers, drive footfall to your show room or even create a state-of-the-art virtual dealership.
Get In Touch Today
Source: Hatfield, S. (2021) How the pandemic has changed car buying forever.
We're proud to support the Federation of Small Businesses… with expert marketing resources and solutions, FSB’s mission is to help local businesses thrive.
Find out how FSB can help grow your business and lower your carbon footprint. Visit their online Sustainability Hub to start your journey today.
SUMMER here we go!
Case Studies
Radio Advertising Works...
But don’t just take our word for it...
Get in touch with us today!