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Advertise on some of the UK’s biggest audio brands

Target your ideal customer or audience anywhere in the UK.

Reach out to us now to discuss your business needs and discover how our effective marketing solutions can help you generate more business.

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Reaching audiences that matter to you

Radio Advertising with Bauer Media is your solution to an affordable radio campaign that is geographically targeted, on some of the most influential audio brands in the UK, including Absolute, Magic, Kiss, Hits and Greatest Hits Radio.

We focus on delivering you a high quality, relevant audience with the sole aim of minimising advertising wastage, in order to maximise your return on investment.

Find out how we help you advertise your business in the areas that matter to you.

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Radio advertising
is relevant

Adverts on the radio talk to the right people at the right time & place with targeted messages.

target

Radio advertising is targeted

Radio is the number 1 platform for targeting and number 1 platform for cost per thousand audience.

Internet

Radio advertising drives response

Radio has always been a strong “call-to-action” medium, and this is even more true in a world where consumers access brands via the internet.

Watch how we’ve delivered results to clients across the UK

Some of our iconic brands

Hits Radio

The Hits Radio Network targets 25-44 year olds. They love music, they love life and they love to have a laugh. They’re newly married, or in a longterm relationship, and 60% of them have kids.

Greatest Hits Radio

Our vision is to deliver the most popular music for 40+ adults, reflecting the life stage of our listeners and keeping them informed and up-to date with the latest news and information from where they live.

Absolute Radio

Absolute Radio’s listeners are ‘Reluctant Adults’ and are not like past generations. They have mortgages, families, careers and other adult responsibilities but also want to keep doing most of the things they did in their younger, ‘carefree’ years.

Tyler Kiss FM

Kiss

KISS is a leading multimedia brand for engaging 15- 34-year-olds across its multiple platforms. From on-air radio, social timelines, YouTube, TikTok, live events and live streaming, KISS connects with its audience through a multiplatform strategy.

Magic Radio

Magic Radio is authentic, colourful and confident. Just like its audience. Magic plays the sing-outloud songs you love from the 80s and 90s, with effortlessly entertaining content that reflects our listeners’ lives, likes and aspirations.

Planet Rock

Planet Rock

Our audience aren’t interested in passing love-affairs with an artist, they are homeowners, car owners, have kids in university, firmly believe that quality is worth paying for, and most importantly of all, their dedication means that they are very hard to reach.

Our services

All the services required to help you with your marketing strategy and advertising objectives. We can align your digital channels to compliment a multi-channel approach, and leverage your market share giving you access to our huge, engaged and loyal listeners.

See our work

A Roarsome Radio Revival: Hoo Zoo’s Audio Campaign Drives Easter Ticket Sales

Hoo Zoo promotional campaign

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The Hoo Zoo Car in front of one of its attractions a tyrannosaurus rex. Hoo Zoo audio campaign.

Recycling on the Airwaves: How Audio Advertising Helped Stoke-on-Trent City Council Drive Food Waste Awareness

Audio advertising played a central role in helping Stoke-on-Trent City Council raise awareness of its new free food waste collections,…

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Close up of the couple composting their organic leftovers Audio Advertising

Latest articles

World Radio Day
13 February 2026

Happy World Radio Day 2026

Every year on 13 February, the world celebrates World Radio Day, a global recognition of radio’s enduring role in informing,…

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Ken Bruce in the Greatest Hits Radio studio, promoting local radio advertising
5 February 2026

Local Radio Advertising: What the Latest Listening Figures Mean

Local radio advertising helps small businesses reach engaged audiences at scale. Discover what the latest listening figures mean for your business.

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Smart Speaker on counter top - the perfect platform for advertising for local businesses
28 January 2026

Audio Advertising for Local Businesses: Why It Still Works (and Why It’s Built for Every Budget)

Audio advertising for local businesses isn’t just resilient – it’s affordable, flexible and built for every budget. From start-ups to established brands, discover why audio remains one of the most effective ways to reach local customers.

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Contact us

Use the power of our iconic radio brands across the UK to turbo charge your advertising and reach new customers.
Get in touch with us today and we can have chat about how advertising can improve your business.

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