Did you know that 89% of the UK listen to the radio EVERY SINGLE WEEK?

Did you also know that brands using radio advertising get their money back almost 8X ON AVERAGE?

Use the power of our iconic radio brands across the UK to turbo charge your advertising and reach new customers.

Get in touch with us today and we can have chat about how radio advertising can improve your business

Local radio advertising uk:

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We focus on delivering you quality of audience with less wastage for your pound

We carefully choose, research and painstakingly craft the mix of music we play. We bring you the personalities that entertain, the contests that excite and the news stories that matter, to cultivate the most valuable audience for our customers.

Find out how radio advertising can help your business

Why radio advertising is a great fit for your business

Back To School

66% of Bauer listeners with children found home-schooling a challenge, whilst nearly 1 in 4 said they found it almost impossible!

It’s safe to assume that parents will now feel a sense of relief & have much valued time to themselves. Time to enjoy small indulgences, plan for the family summer or organise those longed-for home improvements.

And with history telling us that brands who maintain investment through a downturn, enjoy increased profitability during recovery. Advertising on radio can help make sure they spend with your business.

Bauer Media can help your Business Bounce Back.

Get in touch today

Source: Bauer Listeners Insiders- COVID19 2021 #1


88% of those who have listened to more radio during the pandemic will continue to listen to more radio in the future.

People aren’t cutting back as much as they were at the height of the first lockdown in May 2020.
Nearly a quarter say they are spending more than pre-crisis

Advertising on radio can help make sure they spend with your business.

And with history telling us that brands who maintain investment through a downturn, enjoy increased profitability during recovery, Bauer Media can help your Business Bounce Back.

Get in touch today

SOURCES: Radiocentre/DRG 2020; Touchpoints 2020; OFCOM Media Nations 2020; Bauer Insiders panel #6 2020 & 2021 #2 *26% of people who were still listening to the radio say they are listening more (OFCOM Media Nations report) 5 Reasons to Increase Your Marketing Spend During an Economic Downturn | Brand Finance Aug 2020

There is huge demand for your venue. Are you ready? 

Wedding suppliers have seen an incredible 720% increase in sales as couples rush to book their wedding post COVID restrictions lifting.

94% of celebrations didn’t go ahead last year which means there’s now an estimated 824,000 weddings in the pipeline over the next two years.

Safely showcase your venue in-place of visits & for second, third… multiple viewings post covid

Our interactive 3D virtual tours safely showcase your venue. Allowing prospective customers to create their own tour, visiting each of the settings at their leisure & as often as they like from the safety of their home.

Bauer Media can help your Business Bounce Back

Get in touch today

Source: COVID-19: The wedding industry is in peril. Now, businesses want the government to vow that they'll help | Business News | Sky News

It’s good news for Brollies & Wellies

The UK holiday market is predicted to be worth a staggering £8.2bn post COVID

And with 29% of our audience saying they prefer to take holidays in their own country rather than abroad, now is a great time to use our expertise to promote your staycation business

Turn our listeners into your next guests

Let us show you how

Get in touch today

Source: Staycation Statistics by Citysuites & TGI Radio+ Q3 2020. Hits Radio Brand, listened in last month.

"I need a hero"

Our audience are 60% more likely than the general population to work in health, care, social or welfare sectors.

With increased pressure and demand on our health, care and welfare sectors – we know finding candidates in these areas will be crucial in 2021.

And with more people working from home over the course of the past year, lots more have had the time to take stock of the direction their lives are heading, and many will be looking to update and upgrade their career.

So, if you’re recruiting in the health or care sectors, now is a great time to use our expertise to promote your recruitment campaigns to the right people, with the right message.

Let us show you how.

Get in touch today

Source: Bauer Insiders COVID19 #8 & TGI Radio+ Q3 2020. Hits Radio Brand, listened in last month.

Advertising on radio

Why radio advertising is a great choice for your business


Radio Advertising is efficient

For every £1 spent on radio advertising you get twice as much audience as any other advertising medium.


Radio advertising is trusted

87% of people say that they trust radio making it the uk’s most trusted medium


Radio advertising is always on

Radio has the lowest level of ad avoidance of all media; 16% avoid radio ads v 68% avoid newspaper ads


Radio advertising is relevant

Adverts on the radio talk to the right people at the right time & place with targeted messages


Radio advertising is targeted

Radio is the number 1 platform for targeting and number 1 platform for cost per thousand audience


Radio advertising drives response

Radio has always been a strong “call-to-action” medium, and this is even more true in a world where consumers access brands via the internet.

Case Studies

Radio Advertising Works...
But don’t just take our word for it...

  • City Cabs is at the heart of the community, we've gotten people home safely for over 90 years! We've always found that Hits Radio Advertising is the most powerful and effective way to reach that community. In terms of service, we couldn't be happier - we've always had a great relationship with the whole team.

    Kyle Boggie, Marketing Manager, City Cabs

  • Hits Radio Advertising has been fantastic for my business during the more than 20 years we’ve been on-air, consistently generating new customers for us. Putting it simply, advertising on the radio with Hits Radio Advertising WORKS.

    Gordon Burgess, Owner, The Bed Shop
  • I have used Hits Radio Advertising with a number of clients and am always incredibly happy with the results it delivers and the excellent support and service we receive. I also find Hits Radio Advertising excellent value compared to other traditional media options and radio continues to work incredibly well for us in this digital age.

    We monitor enquiry levels very closely with all clients and Forth always delivers on our key objectives in all campaigns – I would thoroughly recommend Hits Radio Advertising to any business thinking of using radio.

    Craig Simpson, Managing Director, Jigsaw Media

  • In the past I committed the company to a very heavy newspaper campaign that previously worked well, but over the last five years the readership dwindled.

    I initially tried other radio stations in Glasgow primarily due to their costs being less than Hits Radio Advertising, but they didn't work. I was approached by the Sales Team and I took a chance on their recommendations.

    We immediately received a 50% increase in our online activity with Hits Radio Advertising being the only change in our marketing for this period. The increase can only be down to them! The Hits Radio Advertising Sales Team are great with their advice and they care about the results.

    Thank you.

    Mark Watson, Owner, Advanced Windows
  • When planning a radio campaign we look for creative ideas that will enhance our brand amongst our target audience and deliver excellent results.

    The Hits Radio Advertising team understand our key objectives and always come back with innovative ideas and a range of scripts. We have seen a significant rise in the traffic to our inward investment website through the sponsorship of the drive time and home run shows for Choose Lanarkshire.

    The team are great to work with, from the Senior Account Manager to the Creative and Digital team, I have always found them professional, organised and committed to achieving our goals.

    Lynn Gow, Marketing Officer – North Lanarkshire Council
  • From Start to Finish it’s always been a pleasure working with Hits Radio Advertising.

    We do notice a difference in quality when working with Hits Radio Advertising compared to other companies, from service, to campaign delivery; no request is ever ignored and nothing ever seems too much trouble.

    The results speak for themselves, we couldn’t be happier with the outcomes we’ve achieved this year by marketing with Hits Radio Advertising, from invaluable data to website traffic, to in-store footfall, it all comes together to enhance our brand and company presence in Glasgow and the West.

    Walter Toward, Managing Director – Wholesale Domestic Bathrooms Superstore

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