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8 July 2024

Trust Makes The Difference 

Do you find it’s often hard to get your business heard? Local businesses are too often pushed out of the conversation by online motor dealers, leaving dealerships like yours fighting to be noticed.  

Unlike the impersonal experience of scrolling through endless online listings, you offer a personal touch, providing support and advice to buyers. But how are you getting this message across? Trust is a crucial factor in the motor industry, and establishing that trust starts with effective communication.  

Bauer Media Audio can help you bridge that gap and ensure your message reaches the right audience in a trusted, engaging manner. 

Total Precision 

One of the standout advantages of digital audio advertising is its precision.  

Bauer Media Audio offers sophisticated targeting options that allow you to define your audience with pinpoint accuracy. You don’t have to waste your budget on reaching the wrong audience. Imagine the power of speaking directly to listeners in their cars—a captive audience that’s likely already thinking about their next vehicle. This targeted approach means you can speak to the right people, at the right time, in the locations that matter most to your business. By using Bauer Media Audio, you ensure that your advertising efforts are efficient and effective, reaching potential customers when they are most receptive. 

Tried and Tested 

The results speak for themselves. Some of our motor clients have achieved over 100% more click-throughs compared to Google search ads and over 800% more than Facebook advertising*. These impressive figures highlight the effectiveness of digital audio advertising in driving engagement and interest. Rather than relying on makeshift quick fixes, you can drive your business forward with industry-leading marketing solutions. Bauer Media Audio’s proven track record ensures that your investment in advertising yields tangible results, helping you connect with customers in a meaningful way. 

Check out how audio worked for Sandicliffe  

600k impressions for Sandicliffe Motors – Hits Radio Advertising UK 

Your Secret Weapon 

While online retailers and marketplaces may dominate the industry, the personal touch you offer sets you apart. Communicating this unique selling point to your customers is key to standing out in a crowded market. What better way to speak to them than directly, with audio advertising?  

With Bauer Media Audio, you can convey the personal service and expert advice that make your dealership special. Audio advertising allows you to create a narrative around your brand, fostering a deeper connection with your audience and encouraging them to choose your dealership over competitors. 

Highlight Your Business with Us 

In the competitive world of motor dealerships, gaining an edge over your competition is crucial. Bauer Media Audio provides you with the tools to do just that. By leveraging the trust and precision of digital audio advertising, you can effectively communicate your unique value proposition to potential customers.  

Highlight your business with Bauer Media Audio and watch as your reach and engagement grow. Don’t let your dealership be overshadowed by larger, impersonal retailers. Stand out by showcasing the personal touch and expert advice that only you can offer. 

Contact us today to learn how we can help you achieve your advertising goals and connect with your audience in a meaningful way. 

Source *Wordstream – Google AdWords industry benchmarks (Motor industry specific) – HPL Motors Digital Audio Campaign 2023