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Reach and engage over 14.5 million monthly listeners through Bauer Media’s powerful digital audio platform.
With audioXi, your message is delivered through smart speakers, mobile apps, podcasts and connected devices, targeting the right people based on who they are, where they are, and what they care about.
audioXi helps your brand speak directly to the right people, in the right moments — whether that’s commuters in Coventry, foodies in Falkirk, music lovers in Manchester or podcast fans nationwide. Our advanced targeting means your campaign reaches real listeners when they’re most likely to engage.
Backed by first-party data from over 50 of Bauer Media’s trusted audio and publishing brands — including KISS, Magic, Grazia and Empire — we connect your message to the people most likely to care.
From postcode-level targeting to interest-based segmentation, you can refine your campaign by:
Location (e.g. city, town or region)
Demographics (age, gender, household status)
Behaviour (listening habits, shopping behaviour)
Device (smart speaker, mobile, desktop, car)
Context (weather, time of day, type of content)
With audioXi, every impression is designed to drive action — delivering more relevance, more precision, and better results for your business.
Target More Precisely:
Use real-time first-party data from Bauer’s 50+ brands to reach listeners by interest, postcode, behaviour, and device.
Maximise Engagement:
Dynamic, interactive ads adapt to weather, time of day, and listener preferences — making them more personal and more powerful.
Backed by Experts:
Our hands-on service combines human intelligence with transparent performance tracking and campaign support.
audioXi is Bauer Media’s digital audio advertising platform. It allows businesses to run targeted ads across online radio, podcasts, and connected devices using advanced audience data.
Your campaign will run across Bauer’s trusted audio brands, including Absolute Radio, Magic, KISS, Greatest Hits Radio, Planet Rock, and top-performing podcasts.
Costs vary by campaign size and targeting, but direct access ensures competitive rates and better CPMs.
Only Bauer can offer integrated retargeting across audio and publishing, using real-time first-party data.
Yes. audioXi supports dynamic audio, adjusting messages based on listener context like location or weather.
By partnering with audioXi, Meta was able to successfully engage its ideal audience; tech-savvy professionals working from home, using the precision of digital audio advertising.
Read More
This campaign demonstrates how targeted audio advertising on audioXi can be used to connect brands with specific audience groups at the right time, in the right context.
Read More Choose Your Area
Decide the towns, cities, or regions that matter to you.
Define Your Audience
Tell us your ideal customer, we’ll build the targeting to match.
Launch with Confidence
Our experts will guide you from script to live ad, with performance tracking included.
Ready to Reach Your Ideal Audience?
In today’s fast-moving world of digital advertising, local businesses need smart, cost-effective ways to stand out. That’s where audioXi, Bauer Media’s enhanced digital audio platform, makes all the difference.
Digital audio advertising with Bauer Media’s audioXi is powerful, precise, and simple to launch. Whether you’re aiming for commuters in Coventry or tech enthusiasts in Teesside, getting started is just three steps away.
