Unlocking audiences this International Women’s Day

Women make up over half the UK population, making them one of the most powerful audiences available. However, accessing different demographics can be challenging; reaching the right people, and engaging them are all advertising hurdles to overcome.
Over 10 million women listen to Bauer stations every week.* That’s 10 million potential customers you could be reaching.

Our female audience listen to Bauer stations on average of almost 9 hours a week. ‡ This gives you the opportunity to develop trust in your brand in a way that only audio can, as radio continues to be the most trustworthy media channel.


Sources: *10 million women 15+ – All Bauer Media Audio UK Stations
† RAJAR Q4 2022
‡ All Bauer Media Audio UK Stations

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