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14 May 2024

Summer Of Sport

The UEFA Euro windfall 

With a summer of sport incoming, people are looking to prioritise their time and money on getting together with loved ones. Are you positioned for growth? Great advertising makes the difference. 

Getting together is a priority  

2.3 million Bauer listeners intend to invite friends/family over to watch the UEFA Euro on TV together.* This means party supplies, food, drink and electronics are on the shopping list to ensure an unforgettable experience. It’s not all about parties at home, many people like to get out and enjoy the atmosphere. Over 2 million of our listeners plan to watch the games in the pub, this makes them 25% more likely to do so than average.* 

Getting match fit! 

However they’re doing it, our audience is ready to spend. 5.6 million listeners agree they are excited about the UEFA Euro 2024*. The competition is a unique revenue-generating opportunity and we make it easy. Simply advertise with our iconic brands and tap into an audience already in the market for your products. 

Ensure the competition is a success for your business. 

*TGI GB 2024 March. Listened in last month 

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Use the power of our iconic radio brands across the UK to turbo charge your advertising and reach new customers.
Get in touch with us today and we can have chat about how advertising can improve your business.

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